Updated Personal Portfolio
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Corporate Identity, Vazquez Mezcal
ABOUT VAZQUEZ MEZCAL
Mezcal is a Mexican liquor. Its uniqueness is due to the fact that, sometimes, the producer puts a larva of beetle into mezcal bottles. The braves eat it too. The corporate image of my Vazquez Mezcal revolves about this item, with irony and elegance. So that’s where the slogan “Try to hunt the live flavour” come from.
/The mark rapresent both a glass and a beetle.
/Blanco.
/Reposado.
/Anejo.
/Reserva. ( Illustration by Arianna Usai )
Logotype, Instar, web design promotion.
ABOUT INSTAR: They say of themselves: “We connect job to people, people to people, people to agency, agency to agency, in different nations.”
ABOUT MY WORK: to represent the idea of connecting multiple elements, from the smallest to the largest, I have decided to use the studies of the mathematician Helge Von Kock of 1904 and his Koch snowflake fractal (that look like a star too).
Awareness campaign for the modern Enlightenment.
/Fear is Made of Nothing. Simulated campaign for a IED school project.
1066 AD, Reach the edge of the world and fall in a vacuum.
1478 AD, Fear of witchcraft: the killing of thousands of innocent women.
2011 AD, Mark, who suffers from ALS, will run even with the use of stem cells.
2011 AD, Michael, born through the use of stem cells.
Movies Posters
/Eleven by Sean Penn 2001
A year after the 9/11 , the United States take awareness of mourning. Putting two crying eyes, open and watchful at the same time, is the way I represent this “awareness”. Tears form two beams of white lights to represent Ground Zero.
TEASER
“Posters obscured because of reporting of Dr. Antonio Mazzuolo for offending decency and decorum of the city”
/Le Tentazioni del Dott Antonio (The Templation of Dr. Antonio) by Federico Fellini
Dr. Antonio is a censor who tries with all his strength to obscure a billboard where there is Anita Ekberg in skimpy clothes… but in the end, he falls victim to the beauty of the women.
Experimental typography project: Penrose Tiling font.
ABOUT PENROSE TILING FONT
Project for ADAM, a magazine for I-Pad by FEFE PROJECT. The brief was to design a font for “Kaos Music”, a particular music mood that can be represented by a regulated harmony of disordered musical elements. I use the studies of Penrose, an English mathematical physicist, to generate a texture (inspired by Golden ratio). I get my letters and numbers from the texture.
DOTT.PC
/Logotype for an italian computer service company. Its name sounds like “Dr. Personal Computer” in english.
ORFEO, music magazine
ABOUT ORFEO (IED Project for Art Direction)
Orfeo it’s a magazine that shows a different music artist in each issue. The mood of Logotype, the texture elements and the breath of magazine, change each month to better represent the artist. Anyway Orfeo keeps its own particular identity.
/// kraftwerk
Typography Poster
/Sans Serif Universe - project for IED.
/Pop Bembo Poster - project for IED.
